Websites, very much like people, can grow old as it’s not so easy for the untrained eye to spot when a website is past its prime. There are four trusty signs a small business website builder can rely on to let you know when your website needs TLC.

How can you say whether your website design requires updating?

A website is similar to a plant. It’s not self-sustaining. You have to take proactive steps to nurture it and help to grow. But, while a plant gives a clear sign of neglect, the same can’t be said for a website. You have to poke around, to sort out how and why your website needs updating. Or, you can follow our guide on the best website management services and check for these four signs that your website needs an update:

1. Customers having a poor user experience

User experience is a significant part of how Google orders its search engine results, so assuming your website is failing on this front, you can say goodbye to ranking on page 1. The user experience, by and large, refers to how simple your website is to navigate, so something as simple as a navigation menu is an essential aspect of a positive user experience.

Your site’s functionality also has a tremendous bearing on user experience. Assume that if your website has many broken links that result in 404 errors or buttons that don’t work on the latest browsers, rest assured your website urgently needs updating.

2. Your site doesn’t have a mobile responsive theme

Responsive website design is the highest quality level of website design in 2022, and it’s something every business should have. Assuming your website is responsive on mobile, it will intuitively resize to accommodate the device you view. The textual style and images will appear optimal, its menu and all intuitive features will work accurately, and nothing will be cut-off.

If your website isn’t mobile responsive, you’re at risk of going down in search rankings and losing business to your competitors. Over half of all website traffic comes from mobile, so there couldn’t be a more compelling reason to make this update.

3. Your competitors are outranking you

Look, we all know how searches go. We make them every day. You type in a search query and then open the top result. Assume that it fails to deliver, you open the following result, etc. You get where we’re going, isn’t that so?

We won’t beat around the brush. If your website is outranked by competition, you may be frustrated with your ability to convert customers and get sales. Also, the more clicks your competitor’s websites get, the lower you’ll drop in search results, so if your competitors are outranking you, you 100% need to update your website ASAP.

4. Your site’s loading speed is too slow

And the last indication that your website needs updating is loading issues. That’s right, websites taking a long time to load is a pointer that your poor website is shouting out for an update. What’s more, it’s a sign you can’t ignore concerning each 1-3 seconds a page takes to load an expected loss of 30% of website visitors.

Websites can be slow loading for various reasons but have confidence they’re all simple fixes, and once when your website is loading fast, you can see a decrease in bounce rates.

The Fully Managed Website, known as the best website builder UK provides the best websites with the latest technologies. For more information, you can reach us: thefullymanagedwebsite.com